Tery Spataro – Executive Director – Co-Founder

Tery Spataro began her digital career as a digital designer. She first got online in 1989 with an interest in bulletin boards. It was Stacy Horn who took the time to teach her how to use ECHO and unix commands. So inspired by the power of community, sharing ideas and conversations she made a career in digital and internet marketing.

Tery wields over two decades of experience in digital and held senior leadership positions with prominent global communications agencies including WPP, OmniCom, and IPG, providing digital and social media strategy to well known brands.

No stranger to entrepreneurial life, Tery founded, self-funded, and operated 4 businesses: STIR Associates, a premier Silicon Alley interactive marketing firm; Accents By Allison, an eCommerce business based in Phoenix; Mind Arrays, a global marketing consulting firm; and OTE a voice to internet to greeting card provider. STIR Associates was successfully sold in 1998. Additionally, she worked with investors targeting digital agencies and technology companies for investment.

A recognized community leader, Tery has provided guidance and advice to new entrepreneurs and served on several advisory boards. Throughout the years she lectured at universities and international conferences providing valuable thought leadership and is quoted in books and articles about digital business and marketing. Tery has an MBA in marketing from Regis University and BFA from Albertus Magnus College.

Aliza Sherman – Co-Founder

Aliza founded the first woman-owned, full-service Internet Company – Cybergrrl, Inc. – in the early days of the World Wide Web. She also founded Webgrrls International, the first women’s Internet networking group that grew to over 100 chapters worldwide in its first year. She has been building online communities for women since the early 1990s. She is the recipient of numerous awards for her innovative work on the Internet including the prestigious Avon Spirit of Enterprise Award.

In 1995, she built the first 3 websites for women (,,, preceding both and, and is considered the pioneer who helped pave the way on the Web and in the New Media industry for women.

Today, she is at the forefront of Web 2.0 and keeping an eye toward Web 3.0. She currently consults companies and nonprofit organizations on their Social Media strategies, soup to nuts, social networks to blogs to microblogs to audio and video podcasting to widgets to virtual worlds and more. She is working on her 8th book which will explore the intersections of Web 2.0 tools with our Web 1.0 tools, our work and our lives.

Comments 3

  1. WOW this website is AMAZING ! I love reading about all the fantastic women here; their ambition and drive is just so inspiring. Thanks Tery for pointing me to this! I can’t wait to read more !

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